Motivation Month kicks off in London


Fitness enthusiasts enjoying hotel spa packages in London this month will have plenty of activities to choose from during Motivation Month, which takes place throughout February.

The 28-day campaign, which is launched by London & Partners in conjunction with M&IT magazine, features a wide range of team building events, roundtable talks, interactive parties and more designed to showcase the best London has to offer.

The calendar of events will be kicked off by Merlin Entertainment with an evening for corporate event planners at Madame Tussauds, where guests will be invited to choose their own food, drink and party theme via social media platforms.

Highlights of Motivation Month include a free day-long event entitled Mission Motivation, which will feature exciting spa treatments, activities and team building events created by motivational experts Motivacation.

The campaign also aims to highlight party venues in London such as Brigade, a restaurant built in a converted fire station in London Bridge, which offers a wide range of ethical and sustainable cooking courses.

Barbara Jamison, head of business development at London & Partners, who is heading the campaign, will be on hand at Mission Motivation to share her own motivational top tips and activity ideas.

“We’re delighted to be launching Motivation Month today; we are acutely aware that 2012 is a really key year for London, and that the eyes of the world are on the capital,” she said.

“It’s key for business tourism and event planners that they use this unique year to motivate and really inspire their clients, staff and colleagues but also to share their knowledge.”

Ms Jamison added that it is important to highlight all the events, activities and venues on offer now as well as after the Olympic and Paralympic Games so that there is a real tangible legacy left for Britain’s tourism industry.